Going into business it’s probably best to have a name of some sort that people will eventually recognize and recommend. As I hope that this will be growing organization I did not want to use my name (Williamson Solutions, for example). So, after much thought names were brought forth and after eventual discussion discarded on the advice of others as being to unwieldy. With brevity in mind the process was begun anew.
Why blue? It’s a nice, clean and optimistic colour so adding it to ‘key’ seemed like a good additional adjective.
Why key? Keys unlock, and so Blue Key unlocks solutions to your problems.
Why consultancy? Because ‘Blue Key’ had already been taken so something had to be added to distinguish the company. And we are consultants, except that we are the good kind.